When is the best time to book my Summer Holidays? I have the feeling that prices went up when I booked’,  That’s what an expat friend asked me the other day. In January the travel industry likes to secure their cash flow. That’s why you see a lot of promo’s in commercials and advertisements on television and in the newspapers. This is the moment Dutchies traditionally book their summer holidays.                          The Vakantiebeurs, held in Utrecht, is the place where the travel industry and consumers meet every first month of the year.

Get inspired at the Vakantiebeurs

At the Vakantiebeurs representatives from the travel industry showcase a wide array of destinations from relaxed getaways to family resorts, holiday rentals etc. All continents are represented. You can travel the globe in one day… 

Sustainability, an important theme

This year special attention will be paid to sustainability which becomes a more and more important theme. Get inspired in hall 11 and 12 on how to create your sustainable footprint when you travel.                                                                                                                                                                                                          

What you can do in light of sustainability when visiting the Vakantiebeurs

  • Bring your own cup and get a discount when you buy a cup of coffee or tea
  • Bring a bag with you to put the brochures in
  • Collect only the brochures you are interested in
  • If you have read the brochures, pass them on to others who might be interested

How to get to the Vakantiebeurs

The Vakantiebeurs will be held at the Jaarbeurs, an exhibition center near Utrecht Central Station. It’s highly recommended to come by train. NS offers a discounted all in one train and admission ticket.

Opening Hours

You will find information about the opening hours here.                                                         


Kids under 17 years of age, get free admission. Admission tickets at the door cost 15 Euro.

Not a whole day at the Vakantiebeurs? Choose the Afternoon ticket or Saturday evening ticket.

Afternoon Ticket, valid between 1:00 p.m. – 5.30 p.m   12 Euro

Saturday Ticket, valid between 4.00 p.m. – 8.00 p.m.     9 Euro

Discounted tickets

Actie van de dag offers last minute tickets at 9 Euro each.